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Forging Success Together: The Power of Small Business Communities

March 13, 2024

Forging Success Together: The Power of Small Business Communities In the bustling world of small businesses, forging connections and fostering collaboration can make all the ...

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Navigating Ethical Marketing

February 5, 2024

Navigating Ethical Marketing In the fast-paced world of marketing, where messages bombard consumers from every angle, the importance of ethical marketing practices has never been ...

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Mastering Social Media Engagement in 2024

January 15, 2024

Small Business Owners Can Increase Their Online Engagement in 2024 A new year means a new marketing opportunity to capture new clients and prospects for ...

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User Generated Content (UGC): How to Get the Most Out of It

December 13, 2023

User Generated Content (UGC): How to Get the Most Out of It Businesses - especially small to medium-sized ones - are always looking for new ...

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Unleashing the Power of Artificial Intelligence: Navigating the AI Frontier

November 15, 2023

Unleashing the Power of Artificial Intelligence: Navigating the AI Frontier Artificial intelligence (AI) is certainly getting a lot of attention today for all it promises ...

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Using Content Marketing for Business Growth

October 19, 2023

Using Content Marketing for Business Growth As a business, you know your customers, including what they expect from the services you provide to them. The ...

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How to Optimize SEO For Your Website

September 20, 2023

Achieving success as a local business doesn't work like it used to. Advertising was once a simple matter of sending out mailers and buying newspaper ...

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The Power of the Pitch

August 15, 2023

"You've got 30 seconds to wow me." -- No pressure, right? Whether you're at a networking event, tradeshow, or even just chatting with someone you ...

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Bringing Your Ideas to Life

June 15, 2023

So, you’ve got a great idea. But if we’re being realistic, so does everyone else. Thinking is human nature after all, and it’s only logical ...

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The Power of Branding

May 17, 2023

Whether you’re aware or not, every brand tells a story. It sums up a set of emotions that override the rational side of our brains ...

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What’s The Next Biggest Marketing Trend?

April 15, 2023

Marketing is an ever-changing landscape. What sold yesterday won't necessarily sell today, and it's important to know what efforts are most worth your while. This ...

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The Power of Brand Storytelling

March 22, 2023

Humans are emotive, sentient creatures. We've evolved quite a bit over the centuries, but have always maintained a love for connection and storytelling. In the ...

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How To Improve Your Brand Image

February 20, 2023

In today's competitive business landscape, image is everything. It's a core determinant of how your company is seen by the public, and in turn, the ...

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Digital Marketing Trends You Should Consider For 2023

January 19, 2023

The opportunities and challenges of tomorrow will be different from those of today. The digital marketing landscape of 2023 will require new insights, strategies, and ...

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How Creative Design Can Be Beneficial to Your Business

December 14, 2022

Whether you're in the marketing or snow clearing industry, there are countless reasons to involve creative design in your business. Let's break down some of ...

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A Guide For Giving A Great Speech

November 16, 2022

What’s the one skill that all great leaders have in common? The ability to give engaging public speeches. From business to politics to media, the ...

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The Difference Between Traditional & New Media

October 24, 2022

Media has been around for ages - from the early days of cave paintings to today's mass media channels. But what exactly is media, and ...

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The Advantages of Networking

September 29, 2022

Networking - it's one of those things that everyone knows they should do, but rarely make the time for.  It's often seen as a bit of ...

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Keeping Up With Social Media Trends

August 19, 2022

Go anywhere for marketing advice and you'll hear all about it; social media is essential for businesses who want to exist and thrive in the ...

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8 Secrets to Increasing Sales During Off-Season

August 2, 2022

After a hectic patch of your prime selling months, seasonal businesses often experience a sharp downturn in sales, often with little or no warning. To ...

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Mastering the Art of Google Display Network

June 29, 2022

Mastering the Art of Google Display Network If you are marketing, you can’t underestimate the power of Google. The company is a tech giant for ...

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6 Tips to Boost Your SEO in 2022

May 31, 2022

Have you developed a business website or had one for a while, but you are not getting the desired traffic? This could be because you ...

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Building Your Brand Through Social Media

May 10, 2022

More than 4.62 billion people or roughly 58 percent of the world’s population use social media. These are platforms for you to directly engage with ...

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The Importance of a Company Newsletter

April 8, 2022

With a company newsletter, you can share information about products, services, and the company to a set of subscribers. The recipients would include both existing ...

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Website Audit, What is it? And Why it is Important

March 2, 2022

Have you ever typed a company name or even their entire site URL on Google and still had to go through a list of results ...

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2022 Marketing Trends

January 31, 2022

The last two years showed us how quickly entire industries and functions can change. If digital transformation and online user journeys were the themes of ...

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Celebrating Our 2021 Marketing Initiatives

December 21, 2021

2021 continued to present digital marketers with challenges and uncertainties; the market and consumer behaviour are evolving at a rapid rate, and remaining agile and ...

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Tell Your Story

July 5, 2021

For the past 11 years I have had a front row seat watching Consumer Choice Award promote the incredible companies that make up our winners.  Local ...

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6 Major Marketing Trends Small Businesses Shouldn’t Ignore Right Now

April 30, 2021

While the pandemic has been nothing short of devastating for small businesses, it has also given them an opportunity to rethink their business strategies. To ...

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The Power of Videos and Video Marketing

March 19, 2021

The pandemic and the resulting lockdown have dramatically increased the amount of time people spend on their digital devices. Of all the forms of content ...

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Why Blogs Are Important for Small Businesses

March 4, 2021

Blogging is one of the most effective ways for a small business to build an audience and improve conversion. It is a time-tested way to ...

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The Importance of Differentiation

February 1, 2021

Every brand hopes to create differentiation. Every business wants to break out of the clutter and be remembered for its uniqueness. Everyone claims that they ...

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Integrity of the Award

January 29, 2021

Consumer Choice Award (CCA) is fundamentally different from all other awards. That’s because it is the only award based on statistically supported independent research. The ...

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Turning the Page

January 27, 2021

Few years will go down in modern history as having been as unpredictable as 2020. Everyone’s plans were upended in one way or the other, ...

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